![]() A Note Before We Start: Don’t Try to Cheat AmazonĪmazon is savvy. Around that point, you have solidified the book as reputable and should continue to generate reviews. That shows your book has traction with real readers.Īt around 50 reviews, you are probably good to go. Think about it–when you go to buy a book, what is the first thing you do?įor a minimum, you should try to get 20 reviews within the first two months after your book release date. Reviews won’t automatically make you a New York Times bestseller, but it will make your book more visible to potential readers.Įvery review boosts your rankings, emphasizes your credibility, or entices potential readers.Īnd good reviews drive sales. And the more likely it is that people find your book, the more likely you are to sell it. The better your ranking, the more likely it is that people will find your book. If this is the case for you, then people searching for your book topic are very important. Most of our authors write books not just to sell copies, but to use as a tool to market themselves. When people use Amazon, what they see first is determined by Amazon’s search algorithm…and reviews are a very important part of that algorithm. Google is first, YouTube is second, and Amazon is third. You know what the third biggest search engine is? Proof that you have something to say, that you have the chops to say it, and that you can be engaging while you say it.Ī book without reviews isn’t necessarily a bad book, but it also won’t have the same appeal as a book that consistently gets rave comments. If a book has a solid number of reviews, a strong blurb, and plenty of customer feedback, it’s going to do better. People want to read books other people have read. If you had to choose, would you buy the book with 50 5-star reviews, or would you buy the one without any reviews at all? Which restaurant are you going to choose? ![]() You know nothing about the chef, and your only guideline for the food comes from the very basic menu posted outside the door. ![]() The other restaurant looks nice from the outside, but it doesn’t have a website, and you don’t know anyone who’s been. One of them has two Michelin Stars, received glowing reviews on Yelp, and even has reviews on Google Maps. Imagine that you’re going out for a nice dinner, and you have a choice between two restaurants. You’ll get reviews, but they won’t be ones you like. I’m going to teach you how to get honest reviews, so if your book is not good, my suggestions will backfire. Quick note: I said “a good book.” All of my advice assumes you wrote a good book. If you’ve put in the effort to write a good book, then it’s worth taking the time to get honest feedback from your readers.
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